New Sam’s Restaurant on Snowmass
Aspen Snowmass introduces a new Italian restaurant located at 10,620 ft. at the top of Sam’s Knob on Snowmass. The new restaurant, named Sam’s, is replacing Sam’s Smokehouse with a modern Italian concept that will offer diners sweeping views of the Elk Mountains and a sophisticated but lively food experience. The $2.5 million remodel aims to accentuate the natural landscape of the surrounding peaks while pulling in a light and bright modern feel with touch points such as an open bar area, live-action kitchen, fireplace with relaxed seating and a stylish deck. An added slipper room will greet diners with the option to remove ski boots and slip into a pair of comfy slippers. www.aspensnowmass.com/sams
Snowmass Base Village Development Continues
Located at the base of Snowmass Ski Area in the heart of Snowmass Village, Colo., the Snowmass Base Village (SBV) development is a $600 million mountain-resort development, currently the largest under construction in North America. The first phase of construction was completed last fall and included the new Limelight Hotel Snowmass, ski-in/ski-out residences, public events plaza with ice skating rink, fire pits, and community building. This winter, The Collective, a new community center will open December 2019 with a new restaurant and bar as well as a community and game lounge. The new One Snowmass building will include additional retail and dining options.
For more information about the Snowmass Base Village development, visit www.allinsnowmass.com
The Little Nell Remodel and 30th Anniversary Celebration
The Little Nell is Aspen’s only Forbes Five-Star, AAA Five-Diamond, ski-in/ski-out hotel located just steps from Aspen Mountain. Recently, the illustrious hotel underwent an interior renovation of the living room, lobby and the après-ski bar called Chair 9. The renovation, which took place Spring of 2019, created a modern, art-centric aesthetic from international renowned design firm Champalimaud. Simultaneously, Ajax Tavern, a ski-in/ski-out restaurant located inside The Little Nell, was renovated by Rowland + Broughton, an architecture and interior design firm based out of Aspen/Denver, which resulted in brightening the bistro interior and upgrading the patio. This Thanksgiving, The Little Nell is also celebrating its 30th Anniversary. Commemorative events and happenings will take place throughout the 2019/20 winter season in honor of the 30th anniversary. More information to come. www.thelittlenell.com
New Four Mountain Sports Rental Shop to be Located in the New W Hotel
A new 730-square foot Four Mountain Sports rental shop will be located in the new W Hotel at the base of Aspen Mountain. The store will offer skis and snowboards for rent as well as for-purchase accessories such as goggles, gloves, hats and more. Perks for renting from Four Mountain Sports include free overnight equipment transfers between all four Aspen Snowmass mountains, free overnight equipment storage as well as new Smith and Liberty rental helmets available with MIPS. Four Mountain Sports will be the first in the industry to offer MIPS (Multi-Directional Impact Protection System) technology for rental helmets. Four Mountain Sports also offers top-of-the-line Dynafit alpine touring rentals at all locations, including at the new W Hotel store. For more information, visit www.aspensnowmass.com/rentals.
Sustainable PHANTOM Base Treatment Used on all Four Mountain Sports Rental Skis and Snowboards
PHANTOM is a permanent, one-time application, waxless base treatment that eliminates the future need for waxing skis and snowboards. The base treatment uses a timed polymerization process that permanently penetrates the entire thickness of the base material with powerful go-fast fluoro compositions designed to operate across all snow temperatures. It’s a one-time application that is also safe for the environment compared to traditional waxes. Cured PHANTOM doesn’t cause biological damage, and doesn’t present any long-term environmental risks. Four Mountain Sports entered into a partnership with PHANTOM that now sees the use of the base treatment on all rental skis and snowboards. The stores also offer PHANTOM as an option for any skis or snowboards that are brought in for a tune.
New Agreement with Taiga Motors
For the 2019-20 winter season, Aspen Snowmass enters a new agreement with Taiga Motors that will introduce an electric snowmobile to the resort with the goal of efficiently accelerating the transition to more sustainable mountain operations vehicles. Aspen Snowmass was selected to participate in the Flagship Partner Program which gives rights to test out a new, Taiga Motors electric snowmobile. The program helps showcase the commitment of ski resort brands leading the charge towards increased winter sports sustainability. Taiga recognizes the value of working hand-in-hand with partners to gather product feedback and better shape the future of snowmobiling. All snowmobiles were designed from the ground up with feedback from hundreds of commercial operators to offer the ultimate all terrain capability, durability and cost effectiveness. This pilot program is the next generation of sustainability for resorts and Aspen Snowmass is proud to support these efforts.
Aspen Snowmass App—Bigger Rewards
The Aspen Snowmass App offers a convenient way for guests to access mountain conditions, tracked skier days, interactive mapping of a guest’s movement, year-over-year stats for vertical feet and Highland Bowl laps, as well as information about activities, lift tickets, lessons and more. New this year, the App will offer bigger rewards. Updated app benefits include a $15 food & beverage credit valid at on-mountain restaurants, $10 credit at Four Mountain Sports, $25 off Ski and Snowboard School lessons as well as exclusive access to all things Aspen Snowmass. For more information, visit www.aspensnowmass.com/app
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